“30 YEARS – DRIVE AHEAD TOGETHER FOR EVERYDAY ADVENTURE” MITSUBISHI MOTORS VIETNAM AT THE VIETNAM MOTOR SHOW 2024

Mitsubishi Motors Vietnam participates in the Vietnam Motor Show 2024 with the message “30 Years – Drive Ahead Together For Everyday Adventure”. Proud to be one of the longest-standing auto manufacturers operating in Vietnam, Mitsubishi Motors Vietnam brings to the exhibition an impressive display space, gathering key car models, marking a 30-year journey of continuous innovation and development.  

30 years accompanying the Vietnamese market: 

Officially entering Vietnam in 1994, Mitsubishi Motors Vietnam has become one of the pioneering auto manufacturers, accompanying Vietnamese customers. Throughout three decades of constantly understanding the market and customer tastes, Mitsubishi Motors Vietnam has found strong resonance with consumers, sharing the spirit of perseverance and innovation, making steady progress to overcome challenges every day to together reach success. It is this spirit that has motivated Mitsubishi Motors Vietnam to bring a generation of durable, reliable, and safe car models, an ideal companion on every journey of Vietnamese customers. 

Display space of key car models  

At the Vietnam Motor Show 2024, Mitsubishi Motors Vietnam brings an impressive display space with a modern design, expressing the spirit of “Drive Ahead Together For Everyday Adventure”. The booth will display key car models, including the Xpander, Xforce and the all-new Triton, alongside special 30th-anniversary editions of the Xpander, Xforce, and Attrage. Beyond exploring our key models, visitors can immerse themselves in interactive experiences and discover Mitsubishi Motors Vietnam’s remarkable 30-year journey. 

• Mitsubishi Xpander: The 7-seater MPV Crossover model with continuously leading sales in the segment, is the top choice of Vietnamese families. Xpander has achieved sales of more than 100,000 vehicles after nearly 6 years of launch, continuously leading sales in the MPV segment, and is one of the best-selling car models in recent years. 

• Mitsubishi Xforce: The new generation Compact multi-purpose small SUV model, with a strong, impressive SUV design style. Starting to be delivered to customers from March 2024, Xforce has quickly become one of the most popular car models, becoming the most popular model in the B-SUV segment, with sales continuously in the top 10 best-selling cars in the market every month. 

• All-New Triton: The 6th generation multi-purpose pickup truck model just launched in Vietnam last September. Powerful engine, sturdy design, intelligent active safety technology and a range of modern convenient equipment, the all-new Triton fully meets the needs of daily use in the city, as well as brings excitement on the journey of discovery and adventure, thanks to its flexible and powerful operation on both on-road and off-road terrain. 

Special 30th anniversary edition 

At this year’s exhibition, Mitsubishi Motors Vietnam is proud to introduce a special edition exclusively for the Xpander, Xforce and Attrage trio as a thank you to customers who have accompanied Mitsubishi Motors Vietnam throughout the journey. 30 years. 

The special edition car models stand out with the “30 Years of Drive Ahead Together For Everyday Adventure” logo, combined with genuine accessory equipment. The accessory set has a dynamic and personal style, creating a distinct mark for the owner. Special edition car models will be available for sale in limited quantities in the near future.  

Long-term commitment and awareness of community responsibility 

Mitsubishi Motors Vietnam is committed to continuing to serve customers better through quality products and services. In the coming time, we will continue to introduce new car models that not only meet the increasing needs of customers but are also suitable for road conditions, traffic and specific weather conditions in Vietnam. 

With the desire to bring the best experience to customers, besides constantly improving service quality, Mitsubishi Motors Vietnam is actively expanding its distribution network. Currently, we have 63 distributors nationwide and will expand to 4 more facilities by the end of 2024. 

At the same time, Mitsubishi Motors Vietnam also focuses on improving the capacity of providing after-sales services to promptly meet the needs of customers across the country. 

Over the past 30 years, Mitsubishi Motors Vietnam has not only focused on developing business activities but has also actively participated in corporate social responsibility activities, contributing to building a better life. Typical is the cooperation with Operation Smile Vietnam in August, helping to bring back smiles to more than 70 disadvantaged children. Besides, Mitsubishi Motors Vietnam has joined hands with Distributors to support people in the North affected by storm number 3 through donating and providing essential necessities. 

In the future, Mitsubishi Motors Vietnam is committed to continuing to expand social responsibility activities, seeking practical ways to contribute more to the development of Vietnam.  

Details about Mitsubishi Motors Vietnam booth: 

• Time: October 23 – 27, 2024 

• Location:  Saigon Exhibition and Convention Center (SECC), District 7, Ho Chi Minh City  

About Mitsubishi Motors Vietnam – 30 Years of Drive Ahead Together For Everyday Adventure 

Mitsubishi Motors Vietnam Co., Ltd. was established in 1994 as the official distributor of Mitsubishi Motors Japan in Vietnam and one of the first automobile manufacturing and distributing joint ventures in Vietnam.    

Over 30 years of “Drive Ahead Together For Everyday Adventure” with Vietnamese people, Mitsubishi Motors Vietnam has always innovated, bringing optimal car models for Vietnamese terrain and weather, ensuring Safety, Peace of mind and Comfort. We constantly improve products and services to create the most satisfying experience for customers. Mitsubishi Motors Vietnam is committed to being a reliable companion, arousing the spirit of adventure and conquering all challenges. 

Currently, Mitsubishi Motors Vietnam distributes 7 car models: 

• • 5-seater cars: Attrage, Xforce 
  • 7-seater cars: Xpander, Xpander Cross, Outlander, Pajero Sport 
  • Pickup trucks: All-New Triton